Stop & Think Road Safety
Welcome to Stop & Think, Fleet Service GB’s dedicated road safety campaign. Designed to raise awareness and drive meaningful change, this initiative focuses on the critical importance of safe driving for work purposes. With driving recognised as one of the most dangerous work-related activities, Stop & Think highlights the shared responsibility we all have to reduce risk and save lives.
Safety Campaign 1 –
Are Your Vehicles Fit For Purpose?
Long service intervals, long life components and vehicles manufactured to a very high standard have all contributed to a mentality that nothing on a vehicle needs checking.
Stop & Think is a reminder to every driver to check at all times that a vehicle is fit for purpose – nothing should be assumed.
Safety Campaign 1 –
Management Review of Driver Risk
Many organisations are not fully aware that when they ask someone to drive as part of their work, that the task of driving is no different to any other work-related task and therefore the same legal (and moral) duty of having in place suitable arrangements to manage health, safety and welfare still applies.
“Work related road risk has to be assessed just like any other health and safety risk in a business and the necessary control measures put in place. The prosecution of Renown Consultants Ltd in 2020 and hefty fine for health and safety breaches which led to two of its workers being killed in a road traffic incident is a salutary warning. The case demonstrates that regulators will take action where organisations do not have a systematic and robust approach to driver management. Things need to change and now is the time to act”
Michael Appleby, Fisher Scoggins Waters LLP.
FSGB Stop & Think Road Safety Campaign
Fleet Service GB proudly introduces Stop & Think—a nationwide fleet safety campaign designed to promote safer driving practices for employees using vehicles for work purposes. Driving for work is one of the most high-risk activities undertaken by employees, contributing to thousands of road incidents each year. This campaign aims to raise awareness of the dangers, educate drivers and managers, and foster a proactive safety culture across the fleet industry.
Effective management of work-related road risk begins with a clear commitment to employee safety and wellbeing, underpinned by strong leadership and comprehensive company policies. At Fleet Service GB, we recognise that promoting driver safety isn’t just a legal obligation—it’s a moral imperative. Our mission is to help businesses embed road safety into their operational culture through data-led insights, practical tools, and ongoing support.
Real-world Insights and Expert Advice
The Stop & Think campaign will run over the coming months and will feature real-world safety content, including images of worn or damaged vehicle components captured by our garage partners during routine servicing and repairs. This powerful visual evidence will be complemented by expert advice, best-practice guidance, and safety alerts—resources designed to help drivers and fleet managers better understand and mitigate risks.
With over ten people losing their lives each week while driving for work, the need for change is urgent. Through this campaign, we’re calling on everyone in the fleet and transport sectors to take responsibility, stop and think, and take action. Together, we can reduce preventable incidents, improve vehicle safety standards, and protect lives on our roads.