Driver distraction

Distraction is a leading a cause of collision. Whether manual, visual or cognitive, a distracted driver is not in full control of their vehicle, nor able to process and adapt to the changing environment around them.

 

Fleets have a responsibility to educate drivers about the huge risks associated with distraction – does your driving for work policy emphasise the ‘no mobiles while mobile’ rule?
Simply put: the human brain doesn’t multi-task. If your drivers are doing something else, they aren’t focused on driving.

 

What can you do to manage Driver Distraction:

  • Establish a ‘no mobiles while mobile’ rule as part of your driving for work policy
  • Ensure everyone in your organisation understands that drivers should not be asked to use a mobile while driving
  • Educate drivers on the effects that distractions have on their driving performance

 

With our Achieve programmes, we can produce and help put together handbook and policy documents for your drivers, so they understand what is expected of them when driving for work.
The programme also offers various types of development options and resources, to help your drivers understand the cause, implications of, and ways to avoid, driver distraction.

 

Watch this DfBB session discussion on driver distraction

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